Distinctly-costumed dancers called haneto.

Each Nebuta float is accompanied by thousands of distinctly-costumed dancers called haneto. The huge Nebuta overlook a sea of haneto out in front with their colorful flowered straw hats bobbing up and down. They jerk and jingle and hop all over the road while shouting "Rasse, Rasse, Rassera!" They twist and shout amid reverberating taiko drums and flutes.

Sometimes they form a small circle and dance in unison. Their costumes have little bells which often fall off. Little kids run and pick up the fallen bells on the road. It is a frenzied celebration. If you want to join in the fun, you have to rent or buy a haneto costume (for around ¥10,000).